Date: 2025-06-16 Page is: DBtxt003.php txt00027255
BANGLADESH
MUHAMMAD YUNUS
caplinski: Muhummad Yunus ad hoc conversations in New York part 3 ... from the archive 2008
MUHAMMAD YUNUS
caplinski: Muhummad Yunus ad hoc conversations in New York part 3 ... from the archive 2008
Original article:
Peter Burgess COMMENTARY
Peter Burgess
- 0:00
- no
- it has to this has to go across the
- business the ceo
- mid-level people
- mid-level people are the frustrating
- frustrating people
- because they have a lot more ideas than
- their top level will absorb
- so they have now clicked here they can
- say ah we can translate it this way i
- like your idea about putting the ideas
- and then allowing
- things to shape
- pieces
- six or puzzle pieces pieces can get
- together become the ceo of a
- pharmaceutical company i could do that i
- would like to do that
- yeah yeah
- now i was talking about the
- pharmaceutical thing
- there are many vaccines available
- but not produced yeah the circle yeah
- yeah they're often hypothetical
- that's a very very important diseases
- very significant diseases
- because they can't make money out of it
- so they don't produce it and people die
- well you know one of the key things that
- struck me about the book was was the
- 1:01
- you know you identified the importance
- of measuring things exactly but you also
- made the point that the measurements are
- pretty pathetic
- the profession of measurement
- is in trouble absolutely and i have to
- admit that my dream was actually to
- create a
- an accounting system
- we're trying to do it with malaria in
- africa
- the idea that
- money spent should result in
- a certain result which is reduction in
- not how much much money we spend how
- much result did we get and i'm trying
- you know that that's how we should be
- looking at all the time i'm trying to
- actually sort of think through
- how can you
- sort of make a a a malaria social
- business
- where the
- the profit
- is
- 2:01
- available
- and
- it kills the mosquito and saves the
- people if you have the respite in that
- it's all the
- very simple process
- so i talk to the people who are
- producing
- and i said we'll be very much interested
- to produce it ourselves
- if you let us know how to do it and
- we'll do it will happen no no so you
- can't do that
- because we'll produce and we'll sell it
- to you i said no that's not what i meant
- i meant we produce it so that we cut
- down all the
- extra
- and just bare minimum
- they wouldn't agree because they are
- selling to the governments
- so they
- make money because donors pay off a lot
- of money to do that i said this could be
- a social business
- if only you give the formula
- anybody can produce it and make it so
- cheap barely it adds any cost to the
- real cost of a mosquito net and treating
- the mosquito net is the minimum cost
- 3:02
- but that
- that money making is more important
- from this one of the metrics i'm trying
- to follow is what has happened to the
- price and the profit and the quantity
- and it's obscene
- yeah you know when you start looking at
- it exactly that's
- so these are the issues that we went to
- the disease all of the diseases all the
- pharmaceutical things
- once you start thinking in social
- business terms
- suddenly it comes into a very different
- place so
- did you stop after that with the
- mosquito net they have they have the
- patent they have the fat so they have
- they said we spend a lot of money
- designing it and now we have to make
- money out of it
- this is the standard pharmaceutical
- company explanation
- whether they had spent a penny or a
- billion dollar you don't know
- they said we spend a lot of money in the
- research
- now that they have done it
- they said we have to make that money to
- cover the cost this is undefined cost
- 4:03
- so that's where the
- scientists should get around
- this pattern they don't want we
- build another formula which works as
- well
- and it's in the social business way