Is this really true?
“Today’s most powerful growth engine is users—people who interact with a company through digital media and technology even if they have never spent a dime. Become indispensable
Users Not Customers: Who Really Determines the Success of Your Business
—Aaron Shapiro,
NewsCred_BrandsAsPublishers_WhitePaper_2012
'http://www.truevaluemetrics.org/DBpdfs/SocialMedia/NewsCred_BrandsAsPublishers_WhitePaper_2012.pdf'
Open PDF ... NewsCred-Brands-As-Publishers-WhitePaper-2012
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