Management Metrics

PivotGoals for Sustainability

About

Pivot Goals is a project of Winston Eco-Strategies in partnership with Sustainserv, Inc. The project has researched, analyzed, and posted the sustainability (ESG) goals of the world's largest and leading companies since 2012. The project has also served as a companion database to Andrew Winston's most recent book, The Big Pivot, which focuses on goal setting in Chapter 6 (Set Big, Science Based Goals).

Andrew Winston has served as the project director and Jeff Gowdy has served as the project manager since the inception of the project. Graduate students from primarily Columbia and Vanderbilt MBA programs have conducted the research. Since partnering with Sustainserv in 2019, Sustainserv consultants now perform the research.

Andrew and Jeff have both written, presented, and spoken on the data from the Pivot Goals project for leading organizations, including Greenbiz, Sustainable Brands, United Nations Environment Programme, and Corporate Eco Forum.

The following is from 2014 PivotGoals is a database of the environmental, social, and governance targets set by the Fortune Global 500 companies (this Beta version contains a subset).

• The database is searchable by a number of criteria available to the left.
• Click on the down arrows next to each search element to see the full list.
• For the last three categories, you can click on 'What These Mean' to understand your options better.
• You can also search for a specific company or word/phrase in the goals using the text boxes above on the left, or combine multiple search criteria.
• Finally, for an excel file that lists the companies in the database, just click on the link at the bottom of the left column.

• Climate
• GHG
• Energy
• Renewables
• Governance
• Buildings
• Fuel
• Distribution
• Air
• Water
• Waste
• Packaging
• Toxics
• Ocean
• Biodiversity
• Land Use
• Forest
• Food & Ag
• Mining
• Safety
• Employees
• Women
• Community
• Human Rights
• Health & Wellness
• Compliance/Standards
• Transparency
• Philanthropy
• General

• #N/A
• Commodities
• Consumer Products
• Energy
• Engineering/Construction
• Financial
• Healthcare
• Hospitality/Entertainment
• Industrial Goods
• Insurance
• IT
• Retail
• Services
• Transportation
• Wholesale

• #N/A
• 0
• Aerospace/Defense
• Airlines
• Apparel
• Chemicals
• Construction Materials/Equip
• CPG: Beverages
• CPG: Food
• CPG: Household/Personal
• Energy
• Engineering/Construction
• Entertainment
• Financials: Banks
• Financials: Diversified
• Food Production
• Food Services
• Forest and Paper Products
• Heathcare
• Insurance: Life, Health
• Insurance: Property and Casualty
• IT: Computers/Equip
• IT: Electronics/Equip
• IT: Network/Comm Equip
• IT: Semiconductors
• IT: Software/Services
• Machinery: Diversified
• Machinery: Industrial
• Mail, Package, Freight
• Metals
• Mining, Crude-Oil
• Miscellaneous
• Motor Vehicles and Parts
• Oil and Gas
• Pharma
• Railroads
• Retail: Food/Drug
• Retail: General
• Retail: Specialty
• Telecom
• Tobacco
• Transportation/Logistics
• Utilities
• Wholesale: Health Care
• Wholesale: Other

• Value Chain
• Supply Chain
• Operations
• Product Use
• End of Life
• Other

• Absolute/Intensity
• Absolute
• Relative/Intensity
• What These Mean

• Supply Chain.
  Related to supplier performance or sourcing/procurement issues, such as “All paper we use will be FSC certified.”
• Operations
  The vast majority of goals about company performance within the “four walls” of control, such as “Reduce our stores’ electricity use by 50% by 2020”.
• Product Use
  Related to the product or service phase of the lifecycle, including goals to make products more energy efficient for customers (“all products manufactured attain ENERGYSTAR label”), or included in goals around entire lifecycle.
• End of life
  Related to takeback or reuse of products after customers use, such as “capture one used product for every product sold.” These are more rare.
• Other
  Goals that are not around product/service lifecycle issues, such as philanthropy or general community goals, like “Engage in one environmental partnership in every community where we operate”.

• Specific & Dated
  Goals with clear end dates, such as, “We will cut our energy use across our operations 20% by 2015.”
• Specific & Undated
  Goals without an end date: “We want to be supplied by 100% renewable energy.”
• Intentional
  More vague statements without numbers or dates, such as “we will reduce air emissions.”
• Achieved
  Goals from previous data collection that have now expired, but have been fulfilled (self-reported by companies).
• Expired
  Goals from previous data collection that have expired, without clear mention from companies about the outcome.

• Absolute A goal that is set for a numeric reduction, regardless of the growth of the business, such as “We will be zero waste by 2015” or “We will cut emissions 20% by 2020.”
• Relative/Intensity A goal with a denominator (per sales, employee, ton of product, etc.), such as “We will cut emissions 20% per car we produce.”