Metrics
Measuring ... the approach of the Corporate Philanthropy community

Measuring Social Impact, Business Benefits, and Investor Returns

COMMENTARY

Peter Burgess

Measuring Social Impact, Business Benefits, and Investor Returns >p>

This video presents highlights from a panel discussion at CECP's 2010 Corporate Philanthropy Summit featuring panelists Jeri Eckhart Queenan, Partner, The Bridgespan Group; Bennett Freeman, SVP, Sustainability Research and Policy, Calvert Group, Ltd.; Sharon D'Agostino, VP, Worldwide Corporate Contributions and Community Relations, Johnson & Johnson; with an introduction by Terence Lim, Ph.D., Report Author and Managing Director,

The Goldman Sachs Group, Inc. The panel uses CECP's research report 'Measuring the Value of Corporate Philanthropy' as a jumping off point for a discussion focusing on what is needed in terms of impact evidence for funders and how to identify the most promising and practical steps forward.