Burgess COMMENTARY

Peter Burgess

Isabelle (SCHERER) HAYNES 1st Isabelle (SCHERER) HAYNES Researcher and project manager; Identification of barriers in SD projects; Experienced in communication/advertising London, United KingdomEnvironmental Services Previous Eco-innovation, INRA, Université de Liège (ULg) Education Université de Liège 209 connectionsSend a messageMore options uk.linkedin.com/in/isabellehaynes/ Contact Info Activity Isabelle HAYNES likes this update: Philippe Dardier Philippe Dardier via Good Morning Crowdfunding Crowdfunding: le premier panorama des règles pays par pays agefi.fr Crowdfunding: le premier panorama des règles pays par pays : études de la finance : comprendre la finance et l'économie avec le Wiki de... Like Comment Share 11 days ago Background Summary A bilingual senior professional, PhD with more than 15 years of international experience, I have worked on the barriers that prevent the food and cotton chains and households from taking the path of sustainability. I have a double competence in research and in communication/advertising and I am very interested in international projects. Having worked with various type of organisations (NGOs, Universities, Companies) in France and Belgium, I am now living in London and I am looking for a job. With an ability to see the big picture I am autonomous and dynamic. Fields of expertise : - Energy consumption in households - Organic and Fair Trade chains: from fields to shops (and forks) - Food and Fair Trade labels - Multi-media communication campaigns - Management of communication budgets - Management of small teams, of various projects in partnership with other organisations and departments within companies. Experience Eco-innovationCommunication officer Eco-innovation January 2011 – December 2012 (2 years)Brussels Area, Belgium - Communication strategy - Supervision and copy writing of communication tools including activity reports, graphic charts, leaflets and posters - Supervision of the making of trailer, buzz, FB and web pages - Set-up of the urban farming cooperative “Vert d’Iris” (legal statutes and first financial plan) INRAResearch engineer (Social Sciences) INRA September 2007 – June 2010 (2 years 10 months)Grignon, France Endure EU research program on low input crop strategies. European team. Fieldwork in 8 countries - Researching the reasons for adopting low input crop strategies (pome fruit sector) - Food quality labels study - Management of a research group studying French, Polish and Italian consumers endure-network.eu endure-network.eu Université de Liège (ULg)Researcher (Social Sciences) Université de Liège (ULg) 1999 – 2006 (7 years)Arlon, Belgium Responsible for a study of the Fair Trade cotton network and associated Indian arts & crafts. - Analysis of the various cotton labels, - Socio technical analysis of the cotton production chain from Indian fields to Belgian shops - Consumer study: organisation and analysis of consumers groups - Writing of reports and publications - Presentation to the sponsors and to stakeholders in various conferences Research program 'Fair Trade facing new trade challenges: evolution of the actor's dynamic' Belgian Federal Scientific Policy Participation in a research program studying the social consequences of agricultural norms PhD student and researcher - Analysis of the French household’s energy consumption behaviour - Creation of a method for helping household to reduce their energy consumption - Social assessment of this method Beneficiary of a Marie Curie Research Grant. UE/DGXII Fair trade facing new commercial challenges : evolution of the actor's dynamic Fair trade facing new commercial challenges : evolution of the actor's dynamic Can an informative artefact induce sustainable behaviour in the French households? ? Can an informative artefact induce sustainable behaviour in the French households? ? Councellor to the president Fondation Cousteau 1993 – 1994 (1 year)Paris Area, France Responsible for the dissemination of the Bill of Rights for Future Generations. Droits des Générations futures Droits des Générations futures Account manager Boulet Dru Dupuy Petit (BDDP) 1987 – 1992 (5 years)Paris Area, France - Participation in the creation (strategy; media and creative work briefs) and implementation of multi-media communication campaigns. - Accounts: Amora (mustards), BMW, Polaroid. - Coordination of the European advertising agencies (Polaroid) and of the French regional ones (BMW). - Management of a 3 persons team Account executive Audour, Soum, SMS 1986 – 1987 (1 year)Paris Area, France Implementation of multi media communication strategies. Accounts: Club des Créateurs de Beauté (direct sale of beauty products), Artcurial Art gallery, Passionata lingerie. Journalist Fondation Cousteau 1983 – 1986 (3 years)Paris Area, France Journalist for the “Calypso Log” (circulation: 40 000 ex) Volunteer Experience & Causes Administrative work Uccle (Be) local food bank 2006 – 2008 (2 years)Civil Rights and Social Action Helped in communication and research Energy 21 (NGO). Paris. 1992Environment Languages French Native or bilingual proficiency English Full professional proficiency Publications La société de consommation face aux défis écologiques(Link) La documentation française 2009 2 authors Isabelle HAYNES Isabelle HAYNES Researcher and project manager; Identification of barriers in SD projects; Experienced in communication/advertising No photo Edwin Zaccai Impact of the construction of quality networks at farmer’s level: the example of Fair Trade cotton Routledge 2007 in Zaccaï. E (ed) Sustainable Consumption: What Role for Consumers? Ecology and Fair Trade. La socialisation des politiques environnementales par des objets intermédiaires(Link) P.I.E.-Peter-Lang, coll. Écopolis. 2007 in Mélard. F (ed), ‘Écologisation : Objets et concepts intermédiaires’ 2 authors Isabelle HAYNES Isabelle HAYNES Researcher and project manager; Identification of barriers in SD projects; Experienced in communication/advertising No photo Catherine Mougenot Défis et tensions dans le commerce équitable : une approche bibliographique UCL. IUED 2006 in Auroi. C and Yépez del Castillo. Y (ed) « Economie solidaire et commerce équitable : acteurs et actrices d’Europe et d’Amérique Latine » Le coton bio et/ou équitable : réel avenir ou effet de mode ?(Link) Biotechnologie, Agronomie, Société et Environnement 2006 Vol 10. N°4. Fair Trade facing new trade challenges: evolution of the actor’s dynamic(Link) Bruxelles: Politique Scientifique Fédérale Belge. 2006 2 authors Isabelle HAYNES Isabelle HAYNES Researcher and project manager; Identification of barriers in SD projects; Experienced in communication/advertising No photo Sophie CHARLIER Changing companies for changing the consumer’s behaviour. Application of the actionalist theory to the issue of consumption Routledge 2007 In Zaccaï. E (ed) Sustainable Consumption: What Role for Consumers? Ecology and Fair Trade. 2 authors Isabelle HAYNES Isabelle HAYNES Researcher and project manager; Identification of barriers in SD projects; Experienced in communication/advertising No photo Nadine Fraselle Effets de la normalisation sur la structure et l’organisation des entreprises dans l’agriculture(Link) Academia press, Gent (Belgium) 2003 (Open)5 authors, including: No photo Ann Vuylsteke No photo Eric Collet Isabelle HAYNES Isabelle HAYNES Researcher and project manager; Identification of barriers in SD projects; Experienced in communication/advertising No photo Guido Van Huylenbroeck Courses Independent Coursework Advanced study course Local eco instruments (1999). International Council for the Environment (ICLEI) / European Union. DG XII. Germany Management of conflicts (2013) http://www.communicactions.org (CRITERE method) Skills & Expertise Most endorsed for... 6Sustainable Development 6Policy Analysis 5French 4Research 3Qualitative Research 3Report Writing 3Sustainability... 3International... 3Environmental Policy 2Communication Skills Isabelle also knows about... 2Microsoft Office 2Consumer Behaviour 2Climate Change 2Corporate Social... 2Strategy 2Strategic Communications 2Sustainability 1Speech Writing 1The food chain 1Fair Trade 1Fast-paced 1Advertising 1Sociology 1European Union 1NGOs See 6+ Education Université de Liège Université de Liège PhD, Environment, with the highest honours 1999 – 2004 'Can an informative artefact induce sustainable behaviour in French households? The answer of a cognitive transfer experience' EU Marie Curie Research Grant. DG XII. Université Paris Dauphine Université Paris Dauphine DEA (Post graduate studies), Management of organisations, with honours 1981 – 1982 Institut d'Etudes politiques de Paris Institut d'Etudes politiques de Paris Diploma, Political sciences. Economics and finance 1979 – 1981 Top French University dedicated to political sciences, foreign affairs and business Additional Info Interests French writing club, English book club, Walking club, Zumba and Salsa dance. Honors & Awards Additional Honors & Awards Until September 2011: Scientific collaborator at the Centre for Studies on Sustainable Development. Brussels’ Free University (ULB). Belgium Member of Gossypium UK Ethical council (2009-2013) http://www.gossypium.co.uk/catalog/pages/ethical_council Organizations Additional Organizations Anciens Sc-PO, HELIO International Recommendations Peter, would you like to recommend Isabelle? Recommend Isabelle Groups Corporate Social Responsibility CSR and Sustainable Development Corporate Social Responsibility CSR and Sustainable Development Member European Civil Society Leaders European Civil Society Leaders Join Fair Trade Fair Trade Join MCFA MCFA Join Organic Network Organic Network Join Organic Research Organic Research Join Reseau DAUPHINE- Sustainable Development - CSR - RSE Reseau DAUPHINE- Sustainable Development - CSR - RSE Join Réseau DAUPHINE - Anciens de DAUPHINE Réseau DAUPHINE - Anciens de DAUPHINE Join Sciences Po Alumni UK Sciences Po Alumni UK Join Sciences-Po Paris Alumni Sciences-Po Paris Alumni Join SciencesPo Alumni SciencesPo Alumni Join See less Following N4Mi International Affairs