Burgess COMMENTARY

Peter Burgess

2ndAccount Holder Barry Clarke Partner, Change Agency; Chair, Wiki-Solutions Farnham Common, Buckinghamshire, United KingdomManagement Consulting Current Wiki-Solutions, Change Agency, Better Cotton Initiative Previous Innovations for Maternal, Newborn and Child Health, Gemin-i.org, International Save the Children Alliance Education University of Bristol 357 connectionsConnectSend InMailMore options uk.linkedin.com/pub/barry-clarke/b/b8a/a62/ Contact Info Background Summary Professional Barry is a partner in Change~Agency, a research and consulting firm which advises companies on marketing excellence, sustainability and organisation development. Previous and current clients include 3M, 4C Coffee Association, Better Cotton Initiative, ISEAL Alliance, Microsoft, Sainsbury's, and Xerox Europe. He is also Chair of Wiki-Solutions, a business dedicated to helping clients harness the power of collaboration to originate ideas and solutions through facilitated on-line group work. Clients have included Age UK, BMW Park Lane, Marketing Agencies Association Worldwide, NAAFI, law firm Thomas Eggar and several leading marketing agencies. He was the founding chairman of Proximity when it was formed as a company within the BBDO Worldwide network in 2000. Proximity London included Clarke Hooper, the marketing communications firm which he co-founded in 1974. Clarke Hooper went public in 1984 and was acquired by BBDO in 1991. Barry was a member of BBDO UK's Chief Executives Forum and was responsible for the group's business in on-line, internal communications, sales promotion, marketing communications and telemarketing. He began his career in marketing at Procter & Gamble and followed that with 5 years as a marketing consultant in North America and France with Glendinning Companies where his principal client was Shell. He later joined McCann Erickson Advertising as UK Board Director and Vice-President Europe, Non-profit Barry served two terms as Chair of Save the Children UK and a further two terms as Chair of the International Save the Children Alliance. He was an international advisor to Innovations for Maternal Newborn and Child Health and is currently a Council Member for the global Better Cotton Initiative, He is a member of the steering group for the Chartered Institute of Marketing's Charity Group, Vice Chair of Community Impact Bucks and a governor and chair of the audit and governance committees at John Hampden Grammar School. Specialties:Change management, brand strategy, marketing and communications effectiveness, employee engagement, corporate social responsibility, cause-related marketing, and the promotion of effective partnerships between the public, private and voluntary sectors. Experience Chairman Wiki-Solutions August 2009 – Present (4 years) Help clients get to better, faster, smarter ideas, solutions and strategies. Partner Change Agency January 2002 – Present (11 years 7 months)London, United Kingdom Change agent on strategic planning organisation development and sustainability projects for clients including Microsoft, Sainsbury's, Xerox, 4C Coffee Association, Sustainable Agriculture Network, ISEAL Alliance and the Better Cotton Initiative. Council Member Better Cotton Initiative November 2012 – Present (9 months)Geneva Independent Council Member of a global multi-stakeholder initiative which exists to make global cotton production better for the people who produce it, better for the environment it grows in and better for the sector’s future. Member of the Management, Finance and Nominations Committees. Governor John Hampden Grammar School 2006 – Present (7 years) Member of the Full Governing Board and chair of the Audit and Governance Committees (Open)1 recommendation Colin Hayfield Chartered Accountant Barry is a first-class colleague and conscientious supporter of the School.He brings well informed and relevant experience to our deliberations and has been a most positive addition to the Governing Body.View Steering Committee Member, Charity Marketing Group The Chartered Institute of Marketing (CIM) September 2012 – Present (11 months)Cookham, Berkshire The CIM Charity Group is intended for marketers who are directly or indirectly working to deliver services, campaigns, communications, fundraising initiatives or general support to the charity and not-for-profit sector. Board Mentor The Nursery 2009 – Present (4 years) Advisor to the directors of an outstandingly good brand and research company Vice Chair Community Impact Bucks July 2010 – Present (3 years 1 month)Bierton, Buckinghamshire Helps guide the strategic direction of the independent charity which provides comprehensive support services for charities, social enterprises, community groups and rural organisations throughout Buckinghamshire. Chair of the governance committee and member of the Board of Community Impact Bucks Trading Company. Director Healthwatch Bucks March 2013 – Present (5 months)Buckinghamshre Member, Innnovations International Advisory Group Innovations for Maternal, Newborn and Child Health October 2009 – September 2011 (2 years) Advise Concern Worldwide on its multi-national project to find innovative solutions to mother and child mortality in India, Sierra Leone and Malawi. Trustee Gemin-i.org 2008 – 2011 (3 years) Governance of a charity which developed innovative and accessible web-based solutions to connect, educate and inspire young people. Chair International Save the Children Alliance May 2002 – May 2008 (6 years 1 month) Board chair of $ 1 billion organisation working with 27 national members working in over 100 countries. (Open)1 recommendation Edward G. Happ Global CIO at IFRC Barry leads and communicates change with clarity, wisdom and passion. It was an honor working with him at Save the Children.View Chair Save the Children UK 2002 – 2008 (6 years)London, United Kingdom Leadership and governance for a non-governmental organisation which saves children's lives and fights for their rights in 120 countries around the world. Chair Traffic Interactive 1997 – 2002 (5 years) Led BBDO UK's first baby steps into digital media at the dawn of the internet age. Chair Clarke Hooper 1974 – 2002 (28 years) Co-founder and chair of the firm which set high standards of quality, creativity and commitment for a new breed of marketing agency. (Open)3 recommendations, including: Alpa Pandya Energetic Marketing Strategist There are inevitably a handful of individuals who shape your career. For me, Barry Clarke is one such person. A mentor at my...View Chris Ingram Making businesses profitable Cool, calm, in control, inspirational, encouraging - all words that I could use to recommend Barry. In my time at Touchdown...View 1 more recommendation Skills & Expertise Most endorsed for... 25Organizational... 22Corporate Social... 16Marketing Communications 16Change Management 11Charities 10Non-profits 10Fundraising 8Volunteer Management 7Strategic Planning 7Nonprofits Barry also knows about... 5Employee Engagement 4Cause Marketing 4Leadership 2Internal Communications 2Strategy 1Marketing 1Workshop Facilitation 1NGOs Volunteer Experience & Causes Causes Barry cares about: Arts and Culture Children Education Environment Health Human Rights Disaster and Humanitarian Relief Politics Poverty Alleviation Social Services Organizations Barry supports: Community Impact Bucks Concern Worldwide Save the Children The Chartered Institute of Marketing John Hampden G S Royal Society of Arts (RSA) Better Cotton Initiative Education University of Bristol BA Hons, Modern Languages 1958 – 1961 Activities and Societies: Union Council Member, Editor university newspaper St Mary's College, Southampton Additional Info Interests Innovation, change management, marketing excellence, corporate social responsibility, NGO governance, education, international development, children's rights, community action. Honors & Awards OBE Hall of Fame, Worldwide Marketing Agencies Association Organizations Life Fellow Royal Society of Arts, Fellow Institute of Directors Recommendations Received (5)Given (7) Governor John Hampden Grammar School Colin Hayfield Chartered Accountant Barry is a first-class colleague and conscientious supporter of the School.He brings well informed and relevant experience to our deliberations and has been a most positive addition to the Governing Body. December 16, 2009, Colin worked directly with Barry at John Hampden Grammar School Chair International Save the Children Alliance Edward G. Happ Global CIO at IFRC Barry leads and communicates change with clarity, wisdom and passion. It was an honor working with him at Save the Children. January 20, 2010, Edward G. worked indirectly for Barry at International Save the Children Alliance Chair Clarke Hooper Alpa Pandya Energetic Marketing Strategist There are inevitably a handful of individuals who shape your career. For me, Barry Clarke is one such person. A mentor at my first job out of University where he and his business partner personally taught a handful of green new grads eager to learn the ropes. In retrospect, I can now see how that early learning has influenced my thinking. Further, Barry opened doors for me...more January 29, 2011, Alpa worked indirectly for Barry at Clarke Hooper Chris Ingram Making businesses profitable Cool, calm, in control, inspirational, encouraging - all words that I could use to recommend Barry. In my time at Touchdown Barry was alway there with the right advice or an insightful comment - he gave me two keys bits of advice that I now impart to others when it is appropriate. Barry is one of several people I turned to for top tips when I set up my business 11...more October 12, 2010, Chris worked indirectly for Barry at Clarke Hooper Michelle Heywood UK Country Manager at Sovendus Clarke Hooper was my first job out of Uni and it still remains the most enjoyable place I have ever worked. I was there for 12 years and learned so much from Barry that I will be eternally grateful and appreciative. Barry spent a lot of his time mentoring and training me in almost every area of business and his 'open-door' policy was just that - he was always available to...more April 9, 2010, Michelle worked indirectly for Barry at Clarke Hooper ConnectionsShared (1) Edward G. Happ1st Global CIO at IFRC PreviousNext Groups Association for India's Development Join Best practice new business generation and lead generation Join Better Faster Smarter Solutions Join Change Consulting, Change Management & Transformation Strategy Join Charity UK Join Clean & Cool Mission Join Corporate Social Responsibility Member See 11 more Following News Marketing & Advertising 621,698 followers Follow Management Consulting 551,011 followers Following Companies Community Impact Bucks Civic & Social Organization Follow Wiki-Solutions Management Consulting Follow Save the Children UK Nonprofit Organization Management Follow Change Agency Management Consulting Follow Save the Children UK Nonprofit Organization Management Follow The Chartered Institute of Marketing (CIM) Marketing and Advertising Follow The Nursery Market Research Follow